Executive search consultancy SRi find coverage with SITA


Brief: Executive search experts SRi needed an inventive agency to raise their profile among prospective clients by drawing on their deep understanding of recruitment in the sports and entertainment industries.

Result: Square in the Air created industry and consumer buzz, securing large scale placements and producing in-depth thought leadership content for their website and social media channels. Strategically placing SRi spokespeople and leadership, they delivered detailed features based around their expertise, including a double page spread in the Daily Telegraph on transfer deadline day, an extensive investigative article in Forbes,  and sports industry analysis in print and via podcasts such as SB Weekly.

  • Client: SRi
  • Category: Public Relations

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