Darts champs back SITA and Ladbrokes’ Olympic petition


Brief: Title sponsors Ladbrokes wanted us to help launch the 2013 Ladbrokes World Darts Championships.We we asked to create a stir as Adrian ‘Jackpot’ Lewis and Phil ‘The Power’ Taylor backed our petition calling on darts to be an Olympic sport.

Result: The title holder and 15-time champion were supported by walk on girls Kelly Donegan, star of Irish reality TV show Tallafornia, and Hazel O’Sullivan at the official 2013 draw.

  • Client: Ladbrokes
  • Category: PR

Share Project


West Ham players jump at racing commentary school


Pushing social media to the limit for Spartan Race

Spartan Race UK

Paddy McGuinness the new bingo royal


Adventurer Ed Stafford finds success with SITA

Ed Stafford

SITA help Crystal Palace fans Play With A Legend

Play With A Legend

Superheroes fly in for Sandown Racecourse

The Jockey Club

SmartBets net coverage with Statistical Analysis blogs


SITA making a splash for our clients at ICE 2017