WHAT'S HAPPENING
SEPTEMBER B2B NEWS:
SITA TEAM SETS NEW
EVENT RECORD!
September showcased SITA's breadth of services with standout performances at SBC Summit Barcelona and the build-up to G2E Las Vegas!
FROM LATEST WORK
TO SITA SOCIALS
WHAT OUR CLIENTS ARE UP TO
04/09/2023
How Games Global is setting the standard in iGaming
Games Global has seen wonderful growth in its debut year, firmly establishing itself as the leading content supplier in the industry. Chief People and Transformation Officer, Leila Goelz, reflected on the brand’s impressive success so far.
18/09/23
Academic research holds the key to tackling problem gambling
Dr Michael Auer, Director at OpenBet’s Neccton, shared why academic research with real-life applications can help tackle problem gambling during the American Gambling Association’s Responsible Gaming Education Month.
28/09/23
How a best-of-breed model provides value to lotteries
In this interview with Public Gaming Research Institute, NeoGames CEO Moti Malul explained the value of long-term, sustainable growth and how this can be achieved to best effect for the supplier’s lottery partners.
27/09/2023
Get ready for a host of new mechanics
Bernd Baumert, the new Director of Games Production & Operations at Greentube, spoke to CasinoBeats about how drawing from a rich land-based history can help inspire the next generation of online content for players all over the world.
WHAT WE ARE UP T0
IGAMING FM
#49 SBC Boxing: Round 2
SBC’s Boxing Championship kicks off in just over a month, with another glitzy affair in London’s sparkling Park Lane. Ahead of the big night, we caught up with two of this year’s fighters - in the left corner, Ally McIvor, and, in the right, Anna Mackney. The duo, the first female boxers to take part in the event, discuss their hectic and intense training regime (and how it is very definitely not the same as boxercise), and how they feel about getting punched in the face. Seconds out…
Check out all the IGamingFM episodes through the link below!
EVENTS
Viva Las Vegas
The SITA team is pumped to be heading out to Las Vegas for G2E, with plenty of video filming and media briefings planned for the iconic show. In addition, SITA US will be out in force as we look to build our presence in the States.
Headed by industry veterans Dan Zucker and Brett Smiley with support from Account Executives Jake Rosenberg and Nicolas Robinson, they’re ready to provide their expert insights to clients across the US sports betting, iGaming, and horse racing industries.
Get in touch to find out how we can help amplify your brand's marketing, PR and social media, or visit the following link for further info: https://squareintheair.com/us/
Get in touch! Whether you’re looking for traditional PR services, or elevating your video, design and social media output, email us at enquiries@squareintheair.com
WHAT WE ARE UP T0
IGAMING FM
#49 SBC Boxing: Round 2
SBC’s Boxing Championship kicks off in just over a month, with another glitzy affair in London’s sparkling Park Lane. Ahead of the big night, we caught up with two of this year’s fighters - in the left corner, Ally McIvor, and, in the right, Anna Mackney. The duo, the first female boxers to take part in the event, discuss their hectic and intense training regime (and how it is very definitely not the same as boxercise), and how they feel about getting punched in the face. Seconds out…
EVENTS
The SITA video team recently wrapped up filming the Isle of Man Marathon, proudly sponsored by our sportsbook client, Altenar. Altenar, having inaugurated its new hub on the island, is committed to making a meaningful contribution to the local community. Our video team was on hand to expertly capture the essence of this vibrant event.
As we gear up for SBC Summit Barcelona, the SITA team ensemble—including Robin Hutchison, Ben Cleminson, Nick Brown, Lina Sennevall, Lewis Phillips, Sam Goodall, Adam Russell, and our proficient video team—is primed and ready. Eager to delve into our standout PR, social media, activation, design, and video campaigns tailored for both B2B and B2C companies, we invite you to reach out and schedule a discussion with us.
Senior Account Directors Lewis and Lina will also be in the spotlight, utilising their vast industry knowledge to moderate panels. Lewis will explore the topic 'Keeping slots dynamic: Are crash games and loot boxes influencing slot innovation?' Meanwhile, Lina will shed light on 'Multiplayer slots: Taking influence from esports.'