WILLIAM HILL BRAND PLACEMENTS
Tier one bookmaker William Hill has trusted Square in the Air to handle its PR and media relations as part of a wide ranging, multi-activity brief since 2020. In that time, we have ensured a constant presence in UK media and beyond through prominent, daily coverage generated through assets including odds and elite sport ambassadors and partners.
SAUDI CUP INTERNATIONAL EVENT PR
Retained by the Jockey Club of Saudi Arabia, we handle the international PR and social media for the prestigious Saudi Cup, the world’s most valuable race. Our brief includes driving coverage all over the world through the production of top-quality content, liaising with participating jockeys and trainers to tell the all-important stories and managing all on-site media activity during race week.
LIGHT & WONDER B2B PR
Leading cross-platform game company Light & Wonder has entrusted our B2B PR and marketing services for several years. More recently, our ability to secure extensive press release and editorial coverage within the global trade media has raised the profile of its new company identity. This activity has been supported through brand awareness within the casino affiliate space, as well as the development of captivating videos that bring to life its content offering.
RELAX GAMING B2B PR
One of the industry’s hottest gaming and platform providers, Relax Gaming engages us across PR and social media, with Square in the Air proving instrumental to its success in launching the award-winning Money Train 3, as well as its hugely innovative Dream Drop jackpot, which has already made more players millionaires than any other provider in the industry.