Square Roots
Square roots: Shaun Frackleton
Sports journalism, Cooking and Snooker! Find out what our Account Manager Shaun Frackleton, gets up to in his spare time...
09/02/2025
First question
Who are you and what is your role?
My name is Shaun Frackleton and I’m an Account Manager here at Square in the Air! It’s my job to make sure all of the B2B clients I look after are happy by providing them with top quality content week-in week-out, making sure the rest of the world knows what they’re getting up to!
Second question
You’ve been at Square in the Air now for six months, how have you found it and are you ready to put your working relationships behind ahead of the Square in the Air Summer party Grand Prix?
It’s been a great challenge and everyone has been ridiculously helpful in helping me find my feet and settle in. Despite this, I understand there can be no sentiment involved in top-level sport so I’ll be doing my best to put in a strong performance.
Third question
Your LinkedIn page features some of your published articles for the Manchester Evening News. What was your proudest moment in your journalism days and do you still have a printed copy?
My first assignment was quite the eye-opener. I was contacted by the sports editor who wanted 500 words on the upcoming fixture at Chester Racecourse, by the following day. So, thinking on my feet I looked up a local trainer, got his phone number, interviewed him and got my first byline, which I’d have to say is the moment I am most fond of when I was a struggling journalist.

Fourth question
In your website bio you mention that you spend most of your time cooking. If you were to feature on MasterChef tomorrow what dish are you putting in front of John and Gregg?
Well, my girlfriend thinks I’m a half decent cook and do a few things quite well. My roast dinner with all the trimmings is up there, as are home-made burgers and steak sandwiches. I make a tasty salmon and beetroot traybake with a sprinkling of dill and creamy potatoes, a little unusual but the flavours work very well so I’d have to go with that. (Bring me that MasterChef trophy)

Fifth question
You’ve recently got on the property ladder and I hear you’re quite the DIY-er. What room are you working on now and what’s your master plan?
Ha well I’m afraid to say you have been misinformed. By DIY-er. I mean I pay for someone to come in and do it all. But my girlfriend is the real DIY-er, she’s painted our kitchen and living room and done a great job. I couldn’t think of anything worse! Next on the agenda is the loft, getting a freestanding bathtub up there, knocking walls down, it’s all go! I’m hoping the Instagram page we have to show the renovations will make me millions and I can retire (but no success yet)

Sixth question
You were once a radio presenter, now you’re a podcast listener. What are your favourite podcasts and why?
They are mostly about wrestling (yes, I am sad, but nobody will read this, right?) I used to watch it religiously and there is a podcast called Solomonster Sounds Off where a chap from New York reviews the weekly goings-on. My girlfriend doesn’t even mind having it on. She finds him quite funny so it’s great for me that I’m not banished to another room. I actually enjoy listening to others about horse racing and snooker as well so they are hopefully a little less embarrassing.
Seventh question
You’re a snooker fan? What is it about the sport that makes you enjoy it so much?
I just think it’s fascinating the way players think three or four shots ahead and they can see a picture as to what they want to do. This is helped by some very insightful commentators. They aren’t clowns like Gary Neville or Jamie Carragher saying things for social media metrics. They offer expert insight. Stephen Hendry in particular is superb. I actually used to watch it with my grandad and thought it was so dull as a kid but when the pandemic happened and there was very little sport on, I found myself watching it and really getting engrossed in it.
Final Question
And a quickfire to finish - best chocolate brand and why.
Probably the new kid on the block, Tony’s Chocolonely. Shout out to Nick Tunney who knows about its greatness. But I’ll take anything, Cadbury, Nestle, Galaxy - not fussy in the slightest.
First question
Who are you and what is your role?
My name is Shaun Frackleton and I’m an Account Manager here at Square in the Air! It’s my job to make sure all of the B2B clients I look after are happy by providing them with top quality content week-in week-out, making sure the rest of the world knows what they’re getting up to!
Third question
Your LinkedIn page features some of your published articles for the Manchester Evening News. What was your proudest moment in your journalism days and do you still have a printed copy?
My first assignment was quite the eye-opener. I was contacted by the sports editor who wanted 500 words on the upcoming fixture at Chester Racecourse, by the following day. So, thinking on my feet I looked up a local trainer, got his phone number, interviewed him and got my first byline, which I’d have to say is the moment I am most fond of when I was a struggling journalist.

Fifth question
You’ve recently got on the property ladder and I hear you’re quite the DIY-er. What room are you working on now and what’s your master plan?
Ha well I’m afraid to say you have been misinformed. By DIY-er. I mean I pay for someone to come in and do it all. But my girlfriend is the real DIY-er, she’s painted our kitchen and living room and done a great job. I couldn’t think of anything worse! Next on the agenda is the loft, getting a freestanding bathtub up there, knocking walls down, it’s all go! I’m hoping the Instagram page we have to show the renovations will make me millions and I can retire (but no success yet)

Final Question
And a quickfire to finish - best chocolate brand and why.
Probably the new kid on the block, Tony’s Chocolonely. Shout out to Nick Tunney who knows about its greatness. But I’ll take anything, Cadbury, Nestle, Galaxy - not fussy in the slightest.
Second question
You’ve been at Square in the Air now for six months, how have you found it and are you ready to put your working relationships behind ahead of the Square in the Air Summer party Grand Prix?
It’s been a great challenge and everyone has been ridiculously helpful in helping me find my feet and settle in. Despite this, I understand there can be no sentiment involved in top-level sport so I’ll be doing my best to put in a strong performance.
Fourth question
In your website bio you mention that you spend most of your time cooking. If you were to feature on MasterChef tomorrow what dish are you putting in front of John and Gregg?
Well, my girlfriend thinks I’m a half decent cook and do a few things quite well. My roast dinner with all the trimmings is up there, as are home-made burgers and steak sandwiches. I make a tasty salmon and beetroot traybake with a sprinkling of dill and creamy potatoes, a little unusual but the flavours work very well so I’d have to go with that. (Bring me that MasterChef trophy)

Sixth question
You were once a radio presenter, now you’re a podcast listener. What are your favourite podcasts and why?
They are mostly about wrestling (yes, I am sad, but nobody will read this, right?) I used to watch it religiously and there is a podcast called Solomonster Sounds Off where a chap from New York reviews the weekly goings-on. My girlfriend doesn’t even mind having it on. She finds him quite funny so it’s great for me that I’m not banished to another room. I actually enjoy listening to others about horse racing and snooker as well so they are hopefully a little less embarrassing.
Seventh question
You’re a snooker fan? What is it about the sport that makes you enjoy it so much?
I just think it’s fascinating the way players think three or four shots ahead and they can see a picture as to what they want to do. This is helped by some very insightful commentators. They aren’t clowns like Gary Neville or Jamie Carragher saying things for social media metrics. They offer expert insight. Stephen Hendry in particular is superb. I actually used to watch it with my grandad and thought it was so dull as a kid but when the pandemic happened and there was very little sport on, I found myself watching it and really getting engrossed in it.
Other recent articles you may be interested in...

07/02/2025
|
Blogs Latest
Jake’s Take: Super Bowl 59
With Super Bowl LIX just around the corner, this rematch between the Kansas City Chiefs and the Philadelphia Eagles promises excitement. While the matchup may not be the freshest storyline,...
Read More

04/02/2025
|
Case Studies Latest
GiG Ice Stand Animations
Leading creative and development of GiG’s main screen on their bespoke stand at ICE Barcelona 2025.
Read More

31/01/2025
|
Blogs Latest
The Importance of Strategy in Design
Creative Director Ellen Kerbey shares some tips on how tailoring your marketing campaigns to your target audience can set you apart from your competitors.
Read More
Get in touch
to find out more!
hello@squareintheair.com