Privacy Policy
June 26, 2026
Who we are
This website is operated by Square in the Air, a creative communications agency working across sport, betting and gaming. If you have any questions about this policy or how your data is handled, contact us at hello@squareintheair.com.
What this policy covers
This policy explains what personal data we collect through this website, why we collect it, and what rights you have over it. This site does not sell goods or process payments, so there is no checkout or payment data collected here.
Information you give us directly
When you get in touch through our contact form, we collect the details you provide: your name, company, email address and the content of your message. We use this solely to respond to your enquiry. The legal basis for this is our legitimate interest in responding to enquiries addressed to us, or your consent where you’ve given it.
Information collected automatically
We use Google Analytics to understand how visitors use this site, such as which pages are viewed and how people navigate between them. This involves cookies and similar technologies, which you can read about in full in our Cookie Policy. The legal basis for non-essential analytics cookies is your consent, given through the cookie banner that appears when you first visit.
Embedded content
Some pages on this site, including case studies and blog posts, embed YouTube videos. If you play one of these, YouTube may set its own cookies and collect data in line with its own privacy policy. We don’t control this and would encourage you to check Google’s policy if you want detail on what they collect.
Comments
Commenting is disabled across this site, so no comment data is collected.
How we send email
Enquiries sent through our contact form are delivered to us via an outbound email service. This is used solely to route your message to the right person at Square in the Air and isn’t used for marketing unless you separately opt in to that elsewhere.
Who we share data with
We don’t sell or rent your personal data to third parties. Data may be processed by the service providers mentioned above (our analytics provider and our email delivery provider) purely to deliver those functions, under their own respective privacy and security obligations.
Your rights
If you’re in the UK or EU, you have rights under data protection law, including the right to access the personal data we hold about you, ask us to correct or delete it, and object to or restrict certain processing. To exercise any of these, contact us at hello@squareintheair.com. You also have the right to complain to the Information Commissioner’s Office (ICO) if you believe we haven’t handled your data properly.
Changes to this policy
We may update this policy from time to time. Any changes will be posted on this page with a revised “last updated” date.
Contact us
If you have any questions about this policy, email hello@squareintheair.com.