Why Design Is Your Secret Weapon

Think of SBC Lisbon like speed dating for brands: you get seconds to charm before your dream client wanders off. Good design is like your wingman, working hard in the background so you can focus on the pitch.

Whether you’re launching a product, chasing investors, or just trying to catch a few eyes, your visuals say a ton before you even say a word.

What We Actually Do (And Love Doing)

We’re Square in the Air – a bunch of design obsessives who’ve worked with some of the coolest names in sports, betting, and gaming. We get the fast pace and high stakes of events like SBC, and we love crafting visuals that pop in busy spaces.

Here’s how we help brands make waves:
– Crafting fresh brands or giving existing ones a glow-up that tells your unique story.
– Creating event and marketing assets that don’t just fill space — they grab attention.
– Designing social media graphics that keep your crowd hooked in real time.
– Cooking up storytelling animations for your stand that pull people in like a magnet.
– Building slick landing pages to shout about new products and scoop up leads.
– Putting together investor and sales decks that have heads nodding before you say a thing.

Real Results for Industry Leaders

We don’t just talk the talk. Here are some stories from the trenches:

For White Hat Studios, we whipped up bold creative direction and animations that brought their vibe to life — turning heads at their live event in Miami.

With Arrow’s Edge, we gave their brand a serious makeover and launched a modern user-friendly website in a crowded market.

Helping Inspired Entertainment go global, we crafted translated game thumbnails so they could hit new markets fast without losing style.

And for GiG, our animated storytelling for their SBC Barcelona exhibition stand turned it into the place to be.

Our Little Gift to SBC Lisbon Startups

We’re super excited to team up with SBC Lisbon on the start-up pitching competition. The winner gets our Design Starter Pack — a €9.5k design boost including:

– One month of hands-on design support.
– Branding analysis and creative direction.
– Social media graphics to turn heads.
– Investor and sales materials that close deals.

Basically, everything a start-up needs to kick off with confidence and style.

Let’s Catch Up in Lisbon

We’ll be soaking up the Lisbon sun (and the excitement) during the Summit. If you want to chat about how to turn your brand into the one everyone remembers, let’s meet.

SBC Summit Lisbon – 16-18 September 2025
Get in touch to arrange a meeting: ellen@squareintheair.com

Because in Lisbon, every connection counts and every detail of your brand should work as hard as you do.