Case Studies
White Hat PR, Video Design
Overview
The combination of SITA’s PR, design and video services has formed a vital component of the studio’s marketing strategy.
From the thorough original brand guidelines produced back in 2021, SITA continues to produce creative collateral, PRs, editorials and videos that are published across the industry’s leading publications and social media.
The Task
In 2021, White Hat Studios was created via the acquisition of an RGS, brand and gaming catalogue from Blueprint Gaming, one of Europe’s biggest content providers.
The studio consistently delivers distinctive, in-demand content to the US iGaming market.
In 2024, White Hat Studios became the first iGaming supplier to go live in all seven regulated states, a momentous achievement for the new entrant. Live with 50 operators state deployments covering 94% of the US TAM, this winning blueprint has empowered White Hat Studios to flourish.
The Deliverables
From a design perspective, we work with both White Hat brands to celebrate partnerships, state launches, event attendances and company milestones through social media. The unique creative between both channels delivers a consistent look and feel for each strategy.
For White Hat Studios, we create reactive content based on its fast-paced brand aspirations and activities. This includes celebrating record-breaking launches and awards to educating followers on expansion across the US with new states and partnerships.
The Gaming brand uses a limited colour palette and friendly aesthetic to create a feeling of a functional global brand. We predominantly create informative marketing material for this brand such as sales decks, event space design and animated explainer videos.
The PRs and editorials we produce showcase the company’s aggressive commercial growth and position its people as thought leaders within the US market.
We work with White Hat to meet all their requirements. From designing exhibition stand artwork to creating game sheets, as well as distributing press releases highlighting major commercial agreements and placing insightful editorials, our team take great pride in supporting this ambitious studio.
To complement the extensive design and PR work we have undertaken for White Hat, the company is also one of our best video clients, both for animations and for shirt promo videos shot on location with the client team, whether in Times Square promoting the Beavis & Butthead launch, or at an airfield in Nevada, covering a partner day flying stunt planes.
Get in touch!
If you’re a B2B brand in need of the following services, get in touch with our team – we’d love to hear from you!
- PRs, editorials and award entries that clearly communicate your latest updates and commercial growth within the industry publications and social media
- Eye-catching video content that will attract thousands of views and help you stand out, highlighting your products and strengths, your leading personnel, and your forward-looking approach to B2B marketing.
- Design services to set you apart from competitors in the industry and on social feeds.
- Animated videos to explain your products or services to potential customers at live events or digitally.
Check out some articles we assisted with below!
White Hat Studios and BetMGM launch Win Spins feature here
The Growth and Evolution of iGaming Regulation in the US here
Jackpocket adds four new White Hat Studios games in New Jersey here
Jackpot Royale & What’s Next: Bonus Q&A with White Hat Studios’ Armen Tatarevic here
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Get in touch
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hello@squareintheair.com